Strong crisis communication credentials and the cool heads and experience to match. Crisis planning, preparation and practice.
You can’t hope to manage a crisis. It’s how you react to it that counts. You’ll be judged by your crisis communication; the way you respond to the unfolding situation and the many frequently unpredictable twists and turns along the way.
And by how you communicate throughout. Crises demand a special type of communication expertise, combined with a cool head and seasoned with years of experience.
We have this expertise; members of our team have worked in this area for clients as diverse as British Airways and the Canadian logging industry.
In New Zealand we have developed incident communication plans and crisis communication training for listed companies and important infrastructural assets. We have worked with small businesses, too, helping them to prepare for and manage the frequently-overwhelming demands for information when things go wrong.
How prepared are you for a crisis? Preparation is an important part of dealing with an event, mitigating its impact and protecting your reputation. If you’re responsible for your organisation’s readiness, give us a call if you’d like to talk about how we can help prepare for the worst.